Carolina Sport Business Club

December 1: Dr. Kevin Guskiewicz

• Honored to receive the McArthur award
  • You’re only as good as the people you surround yourself with
  • It’s all about the environment you’re in
• Make sure you get good advice from people any time you’re going to change direction
• Was athletic trainer for Steelers and he didn’t like the way the league was handling concussions
  • Then moved on the UVA
  • Concussions research became his passion while he had experiences there
• Debate about whether concussions required rehab
• 1996 surgeon general came out with a report that kids needed to be pushed into exercise
  • There were suddenly going to be overuse injuries
  • There was a need to increase sports-related injury research
    • In all areas
• Cases of athletes dying after concussions
  • It took these deaths for people to wake up and look at these injuries
• Trickle- down effect
  • If the care is not done correctly on the elite levels , it won’t be done correctly at levels in which kids participate
• Research for the sake of research is useless
  • Research should be done to improve something in society
• Costs associated with traumatic brain injury
  • 3.8 million sport related TBI annually
  • $56.3 billion in direct and indirect costs
• A helmet does not prevent concussions
  • The brain is like egg yolk inside of an egg
  • The helmet can prevent skull fracture but not movement of the brain
  • The better we make the helmets, the more the head can be used as a weapon
    • The league is trying to change rules to make the game safer
• Less than 10% of all concussions involve loss of consciousness
• We need to start focusing on the prevention side rather than getting to the injury assessment side
• Started a helmet and a mouth guard system to measure impact
• The brain can withstand a large number of impacts without clinically distinguishable injury
  • Most dangerous hits occur on special teams plays and hits to the top of the head
  • But what are the long term effects?
    • Center for the Study of Retired Athletes
    • Increased risk of depression
• Behavior modification is the best choice in concussion prevention
• Ability to transfer TBI research to the military
• Gfeller-Waller Concussion Law

December 5: Dr. Deborah Stroman

Careers in Sport

• Explore. Engage. Empower.
  • Creativity
  • Relationships
  • Having control
  • Explore
    • What do you have to offer?
    • What is your brand?
    • Who is in your circle of friends? Why?
    • What is on your student business card?
    • What is your elevator pitch?
      • Define what your mission is
• Job search
  • UNC resources
    • University Career Services
    • Be Present! Listen and Learn
    • Non-UNC Resources
      • NASSM-Teamwork Online
      • SBJ sponsors and advertisers
      • NCAA Market
      • The Pros-Big Four
      • Sport Conferences
        • Sinc-conference.com
        • Seme-now.com
        • Municipalities
        • International
• Volunteer
• Engage
  • Personal skills
  • Goal orientation
  • Communication skills
    • Written communication
    • Oral communication-Read
• Organizational skills
• Experience
• Professional appearance
• Cross-cultural awareness
• Computer skills
• Willingness to learn
• Honesty/integrity
• Teamwork skills
• Interpersonal skills
  • Attitude adjustment
• Motivation/initiative
• LinkedIn
• Resume vs. reputation
• Thank yous
• Redbus2us.com
• Empower
  • Work on action plan
  • Knowledge of industry
  • Diverse experiences
  • Search for opportunities
  • Perseverance
  • Pull someone else up with you